Wednesday, May 27, 2009

Fashion Against AIDS


Fashion meeting compassion is on of my favorite things in the world! H&M is launching a their Fashion Fights Aids line May 28th (yes, that's tomorrow). This is the second year the line is being sold and this year's they will promote the message of safe sex and features prints designed by celebrities. You can purchase shirts, t-shirt dresses, and vest all in the name of saving lives and promoting a great message. 25% of the proceeds will fund projects by YouthAIDS, United Nations Population Fund, and MTV's staying alive foundation. The ad campaign features Estelle, Katy Perry, and Dita von Tesse and they also provided the prints for t-shirts in the collection.


Estelle's Shirt


Katy Perry


One of the shirts Katy Perry designed


Dita von Tesse


Dita's shirt

Make sure to get your shirt early, the collection sold out in 1 month last year.

2 comments:

Beautylicious said...

Portia you beat me to it! I attended this event last night at the grand opening of H&M on 86th and Lexington. Estelle showed up looking beautiful in a long multi-colored dress. Celebrity guest that showed up was makeup artist Aj Crimson, PR girls, trendsetters, and former 106 & park host, AJ Calloway. It was a splendid time in H&M with 3 fully loaded bars and god awful hors d'oueveres.

Portia said...

Girl, you better recap that thing! You have 1st person info!